Video has tons of benefits to your business. It can literally boost your business. Video is the medium of choice for people who are looking to make a purchase. It is efficient and compact, so they do not have to sort through mountains of text information to find what they are searching for. Look at these staggering statistics on the left for YouTube alone. In contrast, look how businesses are using online videos to advertise. The arena is wide open for the savvy business person, especially those with small or local businesses.